About a week ago, Boston Celtics big man, Kevin “KG” Garnett stopped by the shop with Inglewood’s very own, Damani in tow. Check out our TM and Sales guy Sean, manhandling a Pabst and doing his best ‘Jersey Shore’ impression. Thats what I call a Situation. You can call him Lumbo, Lumbo Jack, Lambo or [...]
Diamond team rider and NYC native, Eli Reed gives a virtual skate tour of all his favorite NYC hot spots. Check him hit up aNYthing, Supreme, his local coffee shop, and random pit stops. Keep it pushin’ Eli. Diamond Life.
CMB IN LA PART 5 (BET AWARDS) from DERICK G on Vimeo. Check out the Cash Money family during the BET Awards week running around LA. Shout to the homie Chris Brown for repping Diamond tough.
Diamond team rider Pierre Luc Gagnon aka PLG gets the first vert Mag Minute segment with The Skateboard Mag.
The good homies with Order Empire sat down with our marketing director, Brock Korsan aka @BrockyMarciano, as he explains the Diamond approach to branding and product placement.
Check out Diamond team rider, Darrell Stanton murdering The Berrics in the “Rio Por Vida” tee.
Diamond/Grizzly Grip team rider, Torey Pudwill is officially the newest member of the CCS team. Check him out here talking about his new DVS shoe and his joint venture with Nick Tershay for his own griptape line, Grizzly Grip. Congrats Torey, Diamond Life.
Nah, thats just our homie Evidence working on his new album, ‘Cats & Dogs’ with Rahki (DJ Khalil Prod.) and Bravo (Sid Roams). Due out later this year, we know this album will live up to all the hype, especially with these two producers at the helm.
Every summer, our friend Alchemist gets a visitor in the form of a teenage skate rat named, Tshaka or Little P. What you don’t know, is that Little P is the son of incarcerated Mobb Deep member, Prodigy, who is currently doing a 3 year bid for gun possession. Currently living on the east coast, Little [...]